As a freelancer you are often on your own. Not only for graduates, it is tempting to become self-employed quickly and without any hassle. You are your own boss and can start to “hunt” for customers right away. There are, however, a few things that should be organised before you get your career started. We have compiled a checklist for you.

1. Website, social networks

Your website is your business card online. It allows you to present your skills, references, and yourself. Nowadays, profiles on social networks such as Linkedin, Xing, Facebook, or Twitter are practically mandatory. Make use of the potential they offer. Of course, you don’t have to be active on all of them. Choose those that are best suited for your purposes.

For the Gadget lovers amongst the freelancers there is the Poken. They are sticks, which exchange data with other Pokens and bring social network connections into real life. You first safe all relevant social media profiles on your Poken and when you want to connect to others you touch your Poken to that of the other person and thereby exchange information. On your computer at home you can then synchronise the Poken with the social media profiles and are cross-linked with the new contacts.

2. Identity – Business card, logo

As a freelancer, you are moving on a competitive market. That is why you have to acquire a “face”. A logo is memorable. Develop an unusual design that suits your field of work. If you are not good at designing yourself, there are surely enough freelance designers in your area, who can help. Your business card is also part of your identity, you know that. A ritual at networking events is the exchanging of business cards. Contacts are most important and due to business cards you will be able to remember them the next morning. The next project is almost certain.

3. Time management

As a freelancer you should not simply start working without a plan. Even if you are already working on a project, you should always schedule time for the acquisition of new projects. The sending of bills, the checking of contracts, bank transactions, the maintenance of your website or social networks, as well as meetings with customers are also part of your work day. You should schedule your day, week, and month accordingly. Don’t be surprised: it is not unusual to spend half of your time acquiring new customers.

4. Insurance

As a freelancer, you are self-employed. This means that you yourself have to take care of your insurance, for example health insurance. Check which insurance fits best. And health insurance is only the beginning. What are you going to live from when you retire? Pension plan! How will you pay a lawyer in case of a lawsuit? Legal expenses insurance! What will you do if you are no longer able to work? Workmen’s compensation insurance! The list is long. You don’t need all insurances, but some are indispensable.

5. Workplace

It is tempting to just work from home. However, you should still separate work from leisure time to allow you to relax. If your kitchen table is your office you should not be surprised if visiting friends remind you of customers. Learn to “log off”. A fixed workplace can help you accomplish this. Try co-working spaces or set up an office. Find out where you are most productive.

6. Computers and complements

Many freelancers spend most of their time at their computers. The right technology is therefore an important tool. Make sure that all demands you have in a computer are met. Two screens work wonders. An external keyboard and mouse (for laptops) improve your ergonomics. Graphic designers, programmers, or video editors should buy a computer with sufficient output and also plan in their budget for the needed programs. Don’t be cheap when it comes to your Internet connection. A slow connection is sufficient to check your emails, but when you want to listen to music on Soundcloud while downloading current customer data and talking to your partners via Skype video chat, you are in need of a fast connection because mere seconds spent waiting for something to load can feel like hours.

7. Variety and retreat

Choose a neutral place of retreat. When you have spent all day in your office or a co-working space, you need a change at the end of the day. Pursue a hobby or other activities, which allow you to relax and forget about work.

8. Tax consultant

He is your joker: your tax consultant. He saves you time and nerves. As a freelancer you are obligated to file your taxes. A tax consultant can take this uncomfortable task off your hands and even save you a few Euros. It is worth it.

9. Smartphone

Possibly your second joker: your Smartphone. You have access to important emails without having to sit at a computer. Whether you are coordinating appointments, chatting with partners, googling important information, distracting yourself with Facebook, or updating your blog. Smartphones can help you turn the time-consuming bus or train rides, or the wait at the airport into productive working time. There are specific apps for many Smartphones that are particularly useful for freelancers.

10. An account on twago

Every freelancer needs an account on twago for sure.

But on a more serious note: you need a customer and marketing strategy. Consider how you want to build and maintain a customer base. Were can you advertise your services well visible for potential customers? Online intermediation platforms are a great way to start. On twago, you have access to (potential) customers and exciting projects from all over Europe. Often, one project brings with it many follow-up jobs.

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