After our predictions for SEO, SEM, and SMO trends, we are now trying our luck with web design. There are some interesting developments that will change the occupational image of designers significantly. You can find the five most interesting developments here:
- Responsive web design: the almost omnipresent Internet and a booming tablet and smartphone market make solutions for different screen sizes an absolute necessity. Responsive/adaptive web design is the buzzword that promises to create flexible websites with fluid layout grids and media queries. This helps to avoid additional costs due to redundant development steps.The concept is still unknown to many web designers, and its breakthrough may not yet happen in the coming year due to the continuing popularity of native apps for smartphones and tablets. Still, with the growing popularity of the underlying technologies, HTML5 and CSS3, responsive web design will experience a significant impulse this year.
- Infographics: in English speaking countries already available in great diversity: Infographics are one of the most noticeable trends of 2011. They may not be applicable and useful for all websites. Their popularity, however, speaks for a closer observation of the topic. It is of course an advantage to already have some illustration experience.
- New User Interface & User Experience: iPhone, iPad, and Android devices have multiplied not only the existing screen resolutions. The operation via a touch-screen challenges the designer as he or she has to assume that all web pages are navigated with a touch interface. Even though responsive web design will gain importance, one should still consider separate apps in order to reach optimal results.
- More Colours: Until recently a minimalistic design with little room for unusual ideas was the order of the day, however trends are currently pointing in a different direction: more colour, graphics and texture. However, we cannot assume that minimalistic design will lose its appeal in future. Increasing use of “Big Vector Arts”, as for example Mozilla uses indicates this. Apart from this, ribbons and the above mentioned infographics can be increasingly seen and are gaining in popularity.