Would you like to work on behalf of a successful Gaming business within a team of like-minded team players with a relentless focus on delivering results? Do you have a passion for Sports and Gaming?
Accountable for the effectiveness of all Gaming Affiliate marketing activity delivered in support of all channels across the Interactive business.
Working with Senior Affiliate Manager, plan all Gaming Affiliate marketing activity for the business through Budget/Forecast process.
Work closely with the Senior Affiliate Manager to handle "VIP" Affiliates and to develop ways of working to migrate top affiliates into partners and to migrate lower yield partners into Affiliates.
Manage all Gaming Affiliate activity, including the management of key messages, copy and creative solutions through to live placement and evaluation; ensure that all campaigns and activity are consistent with both brand values and overall campaign themes.
Management and evaluation of all support agencies and technology partners required to deliver the affiliate plan, including contract negotiations (with Senior Affiliate Manager), target setting, KPI setting and evaluation, reporting and relationship building.
Utilise all available tools within the Playtech/IMS system to optimise affiliate marketing effectiveness- including the evaluation and configuration of "bolt on" tools (e.g. Income Access) and available affiliate network/s.