A platform needs to be developed for online lead generation. THe process is as follows:
- 2.000+ merchants in 30+ countries provide their product feed via CSV or XML (including SKU number/ EAN code/ Manufacturer/ Category/ Price/ Stock position)
- We need to import these feeds and create mappings to a central product table
- Daily updates need to be configured (stock, price, availabilty)
- By storing this information in a DB, for any given product, the correct sellers for a specific country can be listed (including price & stock position)
- Manufacturers often do not sell directly to endusers.
- Our service is to list resellers on the MFN website including "buy now" button for each merchant
- Based on SKU number input from the MFN website, the correct sellers need to be displayed
- The list of sellers is served from our server
- We provide a script to the MFN that displays the "buy" button on each product page. The buy button is served from our server for tracking purposes.
- The list of sellers should be "interfaced" in correspondence with the MFN site interface and therefore configurable via a control panel
- We redirect prospects from the MFN website to the appropriate online merchants to enable sales conversion
- We must track performance; e.g.: no of product impressions on MFN website, no of merchant listings requested, no of clicktroughs, no of sales conversions.
- Each MFN can access the performance report via a restricted MFN control panel. The report includes just the data for this MFN with a breakdown per country, per product group and per reseller
- MFN's want different resellers displayed for different countries. This can also be managed via the restricted control panel. It also depends on the delivery countries for a reseller.
Above description provides basic information on the platform that needs to be developed. The platform must be developed using open source technology. The platform should be capable of processing millions of transactions and many websites shall rely on the uptime & performance of our service. Other project requirements are:
- fixed fee
- object oriented development
- usage of latest technologies
Many more releases of the platform are foreseen after the initial version. We seek for a committed partner that fully understands the business case and understands where we are going.