Travel website should make you feel. It should activate the travel bug with vibrant imagery and vivid copy.
And while photos can do a lot of the work in inspiring visitors, a travel site can’t accomplish its purpose without great web design.
Once a visitor is convinced that they need to see the sights in the photos for themselves, it should be easy for them to plan their trip.
This means that the site needs to have straightforward travel information, helpful logistical details, and tips that will help visitors simplify the travel process.