We are an IT startup offering cybersecurity as a service aiming at the financial ecosystem in the French and UK market
We need to pick up speed and develop a marketing strategy to increase visibility and intensify lead generation. This includes content writing for articles, ads & email/social media campaigns (LinkeIn) plus producing some flyers/brochures to be used in sales meetings and to distribute on trade fairs/conferences.
Further, already ongoing sales processes need to be supported (assessment of materials used re clarity and effectivity). Currently we engage with direct contacts obtained at trade fairs and conferences. This includes C-Level and Senior Management of financial institutions or small finance boutiques.
Deadline for the concept is End of November 2017 and the implementation period should start immediately after that. Measures should be supported until End of February 2018.